Tired of generic fitness plans that are all about the coach, not you?
Join The Level Up! Arena for whole human coaching. We help you build the muscles you want, burn the fat you don’t and teach you the methods and habit building that will keep you set for life!
Reset your mind / body and become the hero of your own journey.
6 Months. $300. Your Transformation Starts Now. That’s 80% off our standard $1,500 6-month plan.
This isn’t a discount. It’s a one-time opportunity.
We’re opening The Arena Challenge to 10 people who want a complete 6-month transformation with 1-on-1 coaching, custom training + nutrition, weekly check-ins, and our gamified progress system all for $300 total, no hidden fees, no upgrades or add-ons.
Think you might need more time for your unique journey? Get close to finishing the 6 month program and you may extend for another 6 months at the exact same price… no catches, no fine print, your choice.
Application slots are filling fast.
Spots are limited. Applications reviewed in order received.
Most plans hand you a template and a pat on the back. We coach you.
We replace guesswork with personalization. Training + nutrition matched to your life.
Accountability you can feel. Weekly check-ins, unlimited support.
No gimmicks, no fad diets, no wasted reps.
Make it a game you can win. Quests, XP, and milestones keep you moving.
Are You In?
Phase 1: Your Quest Begins.
Apply: Tell us about you, your goals and your capabilities.
Onboarding: You choose your Character Class, We work with you to build your custom plan + walk you through the system. This lasts one week and does not count against your 6-month program (meaning it’s basically a bonus week).
Phase 2: Powering Up.
Phase 3: The Final Boss.
Local to the San Gabriel Valley in Southern California (La Puente / Covina / West Covina / City of Industry / surrounding areas)?
We are offering this amazing deal at a loss, meaning we are not making any money on this program, which is why we ask you for something far more valuable in return:
We only accept applicants we’re confident we can help. If it’s not a fit right now, we’ll tell you straight.
What if I need more than 6 months?
Complete the first 6 months and you may extend another 6 months at the same price, meaning you can get an entire year of 1-on-1 coaching for $600!! That’s $50 a month to change your life forever.
Do I need a gym membership?
No. We program for home or gym with the gear you have.
What if I’m a beginner / coming back from a break?
Perfect. We meet you where you are and scale up safely.
What if I have an injury or limitation?
We’ll work around it. If we aren’t the right fit, we will let you know up front.
How do check-ins work?
Weekly check-ins + unlimited messaging. Local: in-person is available. Remote: phone/video. Set aside 1 hour each week to discuss the program.
What’s the time commitment?
Most clients train 3–5 days/week, 45–75 min sessions, plus an hour or two a week for check-ins. However, we work with your schedule and maximize the plan based on your time available.
Why is it only $300?
It’s a one-time founders deal. You get elite coaching; we get feedback and proof.
The Level Up! Arena is a transformation-driven fitness experience.
Coaching designed like a retro RPG (role-playing game) and built to transform your body, mindset and discipline through structure, consistency, and personalized accountability.
Our full coaching program combines:
All wrapped in a retro-game aesthetic that brings the vibe:
Level-ups, hero classes, transformation arcs, side quests, boss battles and a coaching system that turns every win into XP.
Whether you’re starting from scratch or returning to the fight, you’ll train with intention, upgrade with purpose, and move toward the version of yourself that’s been waiting to be unlocked.

My name is Josh Marron, but in the Arena, I go by Coach JV.
I’m the founder of The Level Up! Arena and your head coach. I’m based in Southern California and have spent over a decade transforming my life through movement, mindset, and plant-based strength.
After a serious motorcycle accident, I was left with a metal rod in my leg and a long road ahead. I treated recovery like a quest; step by step, level by level; and it worked. But there have been setbacks too: injury, chronic pain, and more than a few battles with my mental health. Even recently, I’ve had to navigate a bulging disc in my lower back. And still, I rise. Because this journey isn’t about being flawless. It’s about being relentless.
That’s the heart I bring to coaching.
I’m a certified:
🎓 Health Coach (Institute for Integrative Nutrition)
💪 ACE Personal Trainer & Group Fitness Instructor
🧠 ACE Health Coach & Behavior Change Specialist
🛡️ Spartan SGX Coach (obstacle course racer at heart)
But more than that, I’m your co-op partner. That someone who’s been knocked down, gotten back up, and knows how to help you do the same.
If you’re struggling to start (or start again), I see you.
And I’ve got you.
Let’s get to work and build something unbreakable!
We review applications in order received and reply within 2 business days.
If selected, we’ll lock your spot and start onboarding. If not a fit, we’ll explain why and add you to the waitlist.